AI for Recreation & Fitness
AI that connects your booking, POS, and membership systems into one workflow
We build custom AI that connects your booking, POS, and membership systems — so you can focus on creating amazing member experiences.
Example buildout
Example: A Multi-Court Pickleball Club
A pickleball club with 12+ courts, 500+ members across multiple tiers, a pro shop, café, events calendar, and lesson programs. They use PodPlay for bookings, Square for POS, and spreadsheets for everything else. Staff spend hours reconciling revenue across systems. Membership data is siloed. No one has a clear picture of which programs drive retention or which members are at risk of churning.
What we could build:
A unified business intelligence dashboard that pulls real-time data from PodPlay, Square, and your membership system into one view. Revenue by source, member activity trends, court utilization, pro shop and café P&L — all on a single screen, updated automatically.
An AI member engagement system that monitors booking patterns, purchase history, and event attendance to flag at-risk members before they churn. Automated re-engagement messages go out at the right time with the right offer.
A smart scheduling engine that analyzes court utilization data, waitlist patterns, and seasonal trends to recommend optimal programming — when to add open play sessions, which clinics to expand, and where you're leaving money on the table.
An automated financial reconciliation system that matches Square transactions to PodPlay bookings, tracks Dink Dollar (credit) usage, and generates clean P&L reports by revenue stream — no more end-of-month spreadsheet marathons.
A self-healing infrastructure designed to run without developer maintenance. Built-in health monitoring, error detection, and AI-powered repair workflows mean the system fixes itself when something breaks.
The result
Complete operational visibility across all revenue streams, 15+ hours/week saved on manual reporting, and proactive member retention — all running autonomously.
Before & After: Club Operations
Before
Revenue data scattered across PodPlay, Square, and spreadsheets
After
Unified dashboard showing all revenue streams in real time
Before
No visibility into which members are about to churn
After
AI flags at-risk members and triggers re-engagement automatically
Before
Hours spent reconciling POS with booking system
After
Automated reconciliation with clean P&L by revenue stream
Before
Programming decisions based on gut feel
After
Data-driven scheduling based on utilization and demand patterns
Before
Manual reporting for ownership and investors
After
Auto-generated reports delivered on schedule
Common problems we solve
Fragmented Revenue Data
Sales from memberships, events, pro shop, and café live in separate systems with no unified view.
Our solution: We connect all revenue sources into a single dashboard with real-time P&L by stream.
Member Churn Blindspots
You don't know a member is disengaged until they cancel.
Our solution: AI monitors activity patterns and flags at-risk members weeks before they leave.
Manual Reconciliation
End-of-month means hours matching POS transactions to bookings.
Our solution: Automated matching and reconciliation runs continuously in the background.
Example tech stack
Every solution is custom-built for your business. Here's what a typical recreation & fitness build looks like under the hood.
Booking & Membership
PodPlay, CourtReserve, Club Automation
Point of Sale
Square, Toast, Clover
Communications
Email, SMS, Push Notifications
Reporting
Custom BI Dashboard, Automated Reports
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See what AI could save your recreation & fitness business
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